As we neared completion of the ad book, Rev. Tresa Carter (a member of my staff) laid out the book in Microsoft Powerpoint. After seeing it in its animated form in full color, we did not want to cut costs and run it in black/white. We also faced the challenge that people (especially businesses) who placed ads would only get limited exposure for the significant amount of money paid for the ad. In addition to all of this, the overhead to run off several hundred copies and mail them out (even in black/white), would defeat the purpose of a "fund raiser."
So, taking all of those issues in consideration, we have literally "gone green" with this souvenir book. Not only will all persons at the event tonight who paid for an ad receive the book in CD version, it is also available for download from my blog in the "Favorite Links" section (or by clicking here: http://download.yousendit.com
This download is free and available to anyone who would like it. An very positive and unintended consequence of this effort is that businesses and other patrons will literally now have a world-wide audience thanks to email and the web. This is good for trees, for advertisers, and for the campaign! I call that a win-win-win situation. I hope that you download it, enjoy browsing through it, and share it with others. Maybe the next ad book will come with soundtrack!
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